Key Characteristics
- Texture: It is known for being soft and “clumpy” due to its high moisture content. This moisture makes it hygroscopic, meaning it attracts and retains water from its surroundings.
- Flavor Profile: It offers a deeper, more complex taste than white sugar, often described with notes of caramel, toffee, and sometimes smokiness.
- Baking Effects: Because it retains moisture, it produces baked goods that are softer, chewier, and denser (such as chocolate chip cookies or brownies) rather than crisp and light.


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